Nintendo first-half profit up 25% on Switch console sales

31 October, 2018, 14:14 | Author: Shawn Conner
  • Nintendo Switch Just Outsold Gamecube's Lifetime Sales

Ultimate for Nintendo Switch, set for release on December 7; and Pokémon: Let's Go!

For the holidays, the Switch is sure to enjoy a huge boost in sales thanks to the game releases Nintendo has planned. It sold 3.2 million Switch units during the period, up from 2.9 million a year ago.

Highly anticipated: Nintendo's Switch is midway through its second year and sales continue to be incredibly solid.

Well everyone, it's official: there are now more Nintendo Switch consoles than Gamecubes in the world.

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Nintendo said its results were helped strong sales of Switch games including Donkey Kong Country: Tropical Freeze (1.67 million units; May release) and Mario Tennis Aces (2.16 million units; June release).

The Kyoto-based game giant reported net profit for the 6 months to September of 64.6 billion yen ($574 million) on sales of 388.9 billion yen, which were up 4.0%. Nintendo believes it can achieve its high target with the upcoming Pokemon and Super Smash Bros, so it is all dependant on those titles as to whether it can achieve this.

Nintendo made the announcement during a recent financial briefing, stating that one of the primary reason that the game's reception has been so good is because it is the only current-gen console that it allows players to bring their game with them wherever they go. We are also seeing an increase in Joy-Con sell-through with the release of this title.

This is significant not so much just because sales keep climbing - I could have told you that would eventually happen - but because of the differences between the Switch and the GameCube that highlight how Nintendo has changed and adapted to the changing market. Nintendo's Shuntaro Furukawa represented more of a generational shift when he took became president in April, vowing to "develop the company to its fullest".

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