Dominos Is Filling In Potholes Across America To Save Your Pizza

13 June, 2018, 06:34 | Author: Sally Reid
  • Domino's Pizza fixing potholes

"Paving for Pizza" is a new initiative run by the chain to help cities and local government fix aging and deteriorated roads.

Domino's Paving for Pizza initiative will fix potholes across the United States.

The company is even showing customers what happens to pizzas during a delivery on rough roads, with the help of a camera set up inside a pizza box.

Pizza juggernaut Domino's wants to fill potholes in the road like it fills your empty stomach. It documents the work done in those communities on the Paving for Pizza web site.

Domino's now has an ad campaign circling around "pizza insurance"-wherein if you drop your pizza or something happens to it on the way home, Domino's will replace it".

Consternation brewed across metro Detroit this winter and spring over Michigan's comparative lack of road-repair funding. "We know that feeling is heightened when you're bringing home a carryout order from your local Domino's store", said Russell Weiner, president of Domino's USA.

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In Milford alone, 40 potholes have already been fixed.

To nominate towns, Domino's customers can visit the Paving for Pizza website and enter the zip code of their city.

Domino's Pizza may have bitten off more than they can chew.

One might argue that it's a little late for saving mass-produced pizza, and rough roads are not the main problem afflicting such pies, but municipal officials who got the dough sounded thankful.

Of course, PavingForPizza.com is on hand to point out that, if all of this was making you hungry, you can also get a 3 topping Domino's for $7.99.

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